Best Hair Salon in London

GA Salons is an Italian hair salon group with four London houses — Chelsea, South Kensington, Notting Hill and Wimbledon Park. 4.9 stars across more than 1,400+ Google reviews, named among London's best salons by Time Out in 2024, and written about in Vogue, Tatler, Elle, Harper's Bazaar and HELLO!. 100% natural hair colouring, precision Italian cutting and the blowdry Hello Fashion listed among London's best — founded by Naples-born stylist Gennaro Dell'Aquila.

Why London Chooses GA Salons

In a city with thousands of hair salons, GA Salons has built a reputation that stands apart. Four distinct London locations, united by Italian heritage, organic products and a commitment to results that speak for themselves.

i

Authentic Italian Heritage

Founded by Naples-born Gennaro Dell'Aquila, GA Salons carries two decades of Italian hairdressing tradition to every chair in every location. This isn't a marketing story — it's the fundamental reason our cutting technique, colour eye and client relationships are different from any other salon in London.

ii

London's Natural Colour Specialists

GA Salons is the only multi-location salon group in London offering 100% genuinely natural, chemical-free hair colouring across all sites. Our organic henna and plant-based Oway formulas contain no ammonia and no peroxide. The results are luminous; the impact on your hair health is transformative.

iii

Four Locations, One Standard

Chelsea, South Kensington, Notting Hill, Wimbledon. Whichever location suits you best, you receive the same Italian-trained expertise, the same organic products and the same personalised service. Many clients visit different locations depending on where they are in London — and always feel at home.

iv

Press-Recognised, Client-Loved

GA Salons has appeared in Vogue, Tatler, Elle, Harper's Bazaar and HELLO!, and Time Out named it among London's best salons in 2024. But the measure we're most proud of is our 1,400+ client reviews averaging 4.9 stars across all London locations — written by people who sat in the chair.

Our London Locations

GA Salons Chelsea

Our flagship on Bray Place, just off King's Road, SW3 3LL. Italian hairdressing in the heart of Chelsea — rated 4.9 from 274 Google reviews, with features in Tatler and Vogue. Full hair, colour and beauty menu. View Chelsea salon.

GA Salons South Kensington

27 Thurloe Street, SW7 2LQ — less than one minute from South Kensington tube. Our most complete destination: hair salon, nail bar and beauty clinic all under one roof, steps from the V&A Museum. View South Kensington salon.

GA Salons Notting Hill

2 Wellington Terrace, W2 4LW — by Notting Hill Gate tube and steps from Portobello Road. A neighbourhood favourite featured in Time Out's round-up of London's best natural salons. View Notting Hill salon.

GA Salons Wimbledon

154 Arthur Road, SW19 8AQ — near Wimbledon Park tube and Wimbledon Village. Where GA Salons began in 2015: Italian hairdressing in south-west London with all the ease of neighbourhood access and parking. View Wimbledon salon.

What London Clients Say

I've been to GA Salons at three different locations now and the quality is absolutely consistent. The Italian craftsmanship shows in everything — the consultation, the colour, the finish.
Victoria, Chelsea
The natural colouring changed my relationship with my hair. I'd been damaging it with chemicals for years without realising. GA's plant-based colour has given me my hair back.
Natalia, Notting Hill
Four locations and I could walk into any of them and feel at home. That's extraordinary for London. The GA team genuinely care about who's sitting in their chair.
Francesca, South Kensington
GA Salons London

Frequently Asked Questions