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Art Directors

Discover our exceptional team of Art Directors, the driving force behind GA's innovative hairdressing. These talented experts not only create new styles and techniques but also carefully select the products used in our salon and educate the rest of our team on the latest collections crafted annually. Booking a premium appointment with an Art Director offers an unparalleled experience, as they transform your hair with their unique, cutting-edge styles. At GA, we are committed to advancing hairdressing while highlighting our clients' natural beauty, and our Art Directors lead the charge in achieving this vision. Embark on a memorable session with an Art Director, who will design a personalized look that showcases your individuality. With their guidance, our salon consistently sets the standard for trendsetting styles and techniques in the hairdressing industry.

Gennaro Dell'Aquila

OWNER & ART DIRECTOR

Gennaro Dell'Aquila is the founder and owner of GA SALONS, a company that now boasts six salons of excellence in fantastic locations across London, Rome, and Jeddah. The brand's philosophy, idea, goal, and mission is unified under the concept of "Beauty through nature." Gennaro began his professional journey in Naples, Italy, a city renowned for its style, trends, and rich culture. In his early years, he worked in his father’s upholstery workshop before venturing into the world of hairdressing at one of Naples' trendiest and most renowned salons. This marked the beginning of his path, characterized by continuous study, listening, research, and artistic growth. Driven by a desire for growth and creative independence, Gennaro sought new challenges, leading to the establishment of GA SALONS in 2015. The first salon in Wimbledon laid the foundation for what would become the guiding philosophy of the brand. The discovery of henna early in his career and ongoing research into new coloring techniques and neutral herbs became the cornerstone of GA's offerings. Through unwavering dedication, passion, and a commitment to quality, Gennaro has positioned GA SALONS as a leader in the hairdressing industry. With locations in Wimbledon, Notting Hill, Chelsea, South Kensington, Rome, and Jeddah, GA continues to redefine hairdressing and enhance the natural beauty of its clients. A new location in Dubai is coming soon. Catering to some of the most elite and discerning individuals in London and beyond, Gennaro often travels the world to follow his clients and provide them with the finest in hair care. A natural leader, his commitment to beauty and quality remains unparalleled. With his vision, dedication, and passion, Gennaro has built a brand synonymous with excellence, personalized service, and a focus on enhancing natural beauty.

Paolo Cappato

ART DIRECTOR

As a Creative Director with over 15 years of experience in the beauty industry, I have developed a discerning eye for what truly enhances natural beauty. I began my career in Italy, working at one of the most prestigious salons on Garda Lake and collaborating with professional models and photographers in Milan. Eventually, my desire to expand my horizons brought me to London, where I now work at GA South Kensington. I take a personalized approach with each of my clients, taking the time to understand their personalities and lifestyles in order to create looks that truly reflect their unique beauty. My expertise in both color and style allows me to craft artistic transformations on every individual who sits in my chair. It is my passion to bring out the best in each and every one of my clients.

Elena Rontini

ART DIRECTOR

I began my career in the beauty industry 10 years ago, at the young age of 16. My journey started in a shop in Ravenna, Italy, where I was able to nurture my creativity through training and participation in shows. In 2014, I made the decision to move to London and work at a luxurious salon in Chelsea, as well as for Armani and in fashion shows in Milan and Paris. Today, I am proud to be a Creative Director as part of the GA Team. My extensive experience and passion for the industry have allowed me to hone my skills and bring out the best in my clients. Whether through cutting, coloring, or styling, I am always seeking to create looks that highlight the natural beauty and unique characteristics of each individual

Rosanna Xhafa

ART DIRECTOR

I am Rosanna, a Creative Director with a wealth of experience in the beauty industry. With over 15 years of experience under my belt, I have honed my skills in cutting and coloring, and my styles have even been featured in some of the most well-known fashion magazines in Italy and Spain, including Elle and Bazaar. My journey in the industry began in Italy, where I first developed a passion for all things hair and beauty. However, I soon realized that I wanted to expand my horizons and challenge myself further, which is why I decided to move to London and join one of the most prestigious Italian brands. For six years, I worked tirelessly to perfect my craft and learn from some of the best in the business. Now, as a Creative Director, my main focus is on preserving the natural beauty and health of my clients' hair, whether I am creating a bold and edgy look or a more subtle and understated style.

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